--- title: ALULA Blog | Digital Transformation description: Digital Transformation | The latest insights from business and behavioral science experts with tips and tools to help leaders lead change, drive performance and achieve results. image: https://alula.clg.com/assets/img/alula-open-graph-image.jpg --- [![](https://insights.alula.clg.com/hubfs/images/logos/alula-clg-logo-1.svg)](https://alula.clg.com/) - [Home](https://alula.clg.com/) - Solutions - [Change](https://alula.clg.com/solutions/change-management) - [Leadership](https://alula.clg.com/solutions/leadership) - [Performance](https://alula.clg.com/solutions/performance) - About - [Company](https://alula.clg.com/about/company) - [Team](https://alula.clg.com/about/team) - [Insights](https://insights.alula.clg.com/blog) - [Blog](https://insights.alula.clg.com/blog) - [Resources](https://alula.clg.com/insights/resources) - [Careers](https://alula.clg.com/careers) - [Contact](https://alula.clg.com/contact) - Search - [![](https://insights.alula.clg.com/hubfs/images/logos/alula-clg-logo-white.svg)](https://alula.clg.com/) - [PH: 1.800.887.0011 (U.S. Toll-free)](tel:18008870011) - [PH: 412.269.7240](tel:4122697240) - [Directions](https://goo.gl/maps/gjzMJte7JKo) ## [There’s no Light at the End of the AI Tunnel, Unless You Planned for It](https://insights.alula.clg.com/blog/theres-no-light-at-the-end-of-the-ai-tunnel-unless-you-planned-for-it) By [Brian Crowley-Koch, Ph.D.](https://insights.alula.clg.com/blog/author/brian-crowley-koch-ph-d) posted in [Digital Transformation](https://insights.alula.clg.com/blog/topic/digital-transformation), [Change](https://insights.alula.clg.com/blog/topic/change), [AI](https://insights.alula.clg.com/blog/topic/ai) [0 Comments](https://insights.alula.clg.com/blog/theres-no-light-at-the-end-of-the-ai-tunnel-unless-you-planned-for-it#comments-listing) [![](https://insights.alula.clg.com/hubfs/tunnel.png)](https://insights.alula.clg.com/blog/theres-no-light-at-the-end-of-the-ai-tunnel-unless-you-planned-for-it) ## Wasn’t AI supposed to make our working lives easier?  A recent [survey](https://investors.upwork.com/news-releases/news-release-details/upwork-study-finds-employee-workloads-rising-despite-increased-c) by Upwork Inc., one of the world’s biggest online freelance worker marketplaces, found that while 96% of C-Suite leaders said they expected AI to boost productivity, 77% of employees reported that AI had “added to their workload” and half said “they have no idea how to achieve the productivity gains their employers expect.”  [Read More](https://insights.alula.clg.com/blog/theres-no-light-at-the-end-of-the-ai-tunnel-unless-you-planned-for-it) ## [Can Your Culture Drive Your Digital Transformation?](https://insights.alula.clg.com/blog/can-your-culture-drive-your-digital-transformation) By [Danielle Hochstein, Ph.D.](https://insights.alula.clg.com/blog/author/https-insights-alula-clg-com-blog-author-danielle-geissler-ph-d) posted in [Behavior](https://insights.alula.clg.com/blog/topic/behavior), [Leadership](https://insights.alula.clg.com/blog/topic/leadership), [Digital Transformation](https://insights.alula.clg.com/blog/topic/digital-transformation), [Team Culture](https://insights.alula.clg.com/blog/topic/team-culture), [Culture](https://insights.alula.clg.com/blog/topic/culture) [0 Comments](https://insights.alula.clg.com/blog/can-your-culture-drive-your-digital-transformation#comments-listing) [![](https://insights.alula.clg.com/hubfs/concept-picture-id1154360236.jpg)](https://insights.alula.clg.com/blog/can-your-culture-drive-your-digital-transformation) Culture can make or break your digital strategy. At ALULA, we define culture as patterns of behavior that have been either reinforced or discouraged by people, systems, and processes over time. No two cultures are the same, and an organization’s digital culture can be best defined by the people within it. [Read More](https://insights.alula.clg.com/blog/can-your-culture-drive-your-digital-transformation) ## [Two Factors that Make or Break Organizational Transformations](https://insights.alula.clg.com/blog/two-factors-that-make-or-break-organizational-transformations) By [Danielle Hochstein, Ph.D.](https://insights.alula.clg.com/blog/author/https-insights-alula-clg-com-blog-author-danielle-geissler-ph-d) posted in [Leadership](https://insights.alula.clg.com/blog/topic/leadership), [Operational Excellence](https://insights.alula.clg.com/blog/topic/operational-excellence), [Digital Transformation](https://insights.alula.clg.com/blog/topic/digital-transformation), [Organizational Transformation](https://insights.alula.clg.com/blog/topic/organizational-transformation), [Change](https://insights.alula.clg.com/blog/topic/change) [0 Comments](https://insights.alula.clg.com/blog/two-factors-that-make-or-break-organizational-transformations#comments-listing) [![](https://insights.alula.clg.com/hubfs/Organizational%20Transformation.jpg)](https://insights.alula.clg.com/blog/two-factors-that-make-or-break-organizational-transformations) The cost of a failed transformation to a company can be astronomical.  Not just in invested resources, but in man hours and opportunities lost. Why then do so many company transformations fail? Danielle Geissler, Ph.D., shares two of the most important things that can make or break your transformation. In this two-minute video learn what can most often get in your way, as well as why leaders are in the best position to create and sustain an environment for successful transformation. [Read More](https://insights.alula.clg.com/blog/two-factors-that-make-or-break-organizational-transformations) ## [Key Elements for Executing a Digital Transformation Strategy](https://insights.alula.clg.com/blog/key-elements-for-executing-a-digital-transformation-strategy) By [Danielle Hochstein, Ph.D.](https://insights.alula.clg.com/blog/author/https-insights-alula-clg-com-blog-author-danielle-geissler-ph-d) posted in [Digital Transformation](https://insights.alula.clg.com/blog/topic/digital-transformation) [0 Comments](https://insights.alula.clg.com/blog/key-elements-for-executing-a-digital-transformation-strategy#comments-listing) [![](https://insights.alula.clg.com/hubfs/Blog%20Images%20(Other)/Key-elements-for-executing-a-digital-transformation-strategy.jpg)](https://insights.alula.clg.com/blog/key-elements-for-executing-a-digital-transformation-strategy) Companies are eager and ready to invest in digital transformation strategies, but are they achieving results? The numbers so far indicate that the answer may be a resounding “no.” Several studies report that up to 80% of transformation efforts fail to achieve their intended goals.  Another study polled senior executives and found that 50% feel their company is not successfully executing digital strategies.  What’s causing this? [Read More](https://insights.alula.clg.com/blog/key-elements-for-executing-a-digital-transformation-strategy) ## [HR’s Critical Role in Digital Transformation](https://insights.alula.clg.com/blog/hrs-critical-role-in-digital-transformation) By [Danielle Hochstein, Ph.D.](https://insights.alula.clg.com/blog/author/https-insights-alula-clg-com-blog-author-danielle-geissler-ph-d) posted in [Digital Transformation](https://insights.alula.clg.com/blog/topic/digital-transformation) [0 Comments](https://insights.alula.clg.com/blog/hrs-critical-role-in-digital-transformation#comments-listing) [![](https://insights.alula.clg.com/hubfs/Blog%20Images%20(Other)/HR-and-digital-transformation.jpg)](https://insights.alula.clg.com/blog/hrs-critical-role-in-digital-transformation) By 2022, worldwide investments in the digital transformation of business practices, products, and services are expected to reach nearly $2 trillion (Source: International Data Corporation (IDC)). However, research by Forrester indicates only 27% of businesses have a coherent digital transformation strategy in place for creating customer value. Furthermore, in a recent survey conducted by Wipro Digital, out of 400 US companies with an articulated digital transformation strategy, 50% of their executives felt their company was not successfully implementing those strategies. [Read More](https://insights.alula.clg.com/blog/hrs-critical-role-in-digital-transformation) ## [7 Common Reasons Digital Transformation Initiatives Fail](https://insights.alula.clg.com/blog/7-common-reasons-digital-transformation-initiatives-fail) By [Danielle Hochstein, Ph.D.](https://insights.alula.clg.com/blog/author/https-insights-alula-clg-com-blog-author-danielle-geissler-ph-d) posted in [Digital Transformation](https://insights.alula.clg.com/blog/topic/digital-transformation) [1 Comment](https://insights.alula.clg.com/blog/7-common-reasons-digital-transformation-initiatives-fail#comments-listing) [![](https://insights.alula.clg.com/hubfs/Blog%20Images%20(Pharma)/common-issues-in-digital-transformation-731523-edited.jpg)](https://insights.alula.clg.com/blog/7-common-reasons-digital-transformation-initiatives-fail) Digital transformation is top of mind for many organizations, large and small, these days. However, knowing exactly what digital transformation means to a company and its leaders can be fuzzy at times. The complexity of the needed transformation can be daunting, and the path to realization of a digital transformation strategy can be filled with false starts and resistance. [Read More](https://insights.alula.clg.com/blog/7-common-reasons-digital-transformation-initiatives-fail) [All posts](https://insights.alula.clg.com/blog/all) ### Conversation ### Subscribe to Email Updates ### Posts by Topic - [Leadership (120)](https://insights.alula.clg.com/blog/topic/leadership) - [Behavior (46)](https://insights.alula.clg.com/blog/topic/behavior) - [Team Culture (30)](https://insights.alula.clg.com/blog/topic/team-culture) - [Culture (26)](https://insights.alula.clg.com/blog/topic/culture) - [Communicating with Teams (25)](https://insights.alula.clg.com/blog/topic/communicating-with-teams) - [Leading Remote Teams (20)](https://insights.alula.clg.com/blog/topic/leading-remote-teams) - [Managing Remotely (18)](https://insights.alula.clg.com/blog/topic/managing-remotely) - [Pharmaceutical Sales (17)](https://insights.alula.clg.com/blog/topic/pharmaceutical-sales) - [Change Management (16)](https://insights.alula.clg.com/blog/topic/change-management) - [Operational Excellence (15)](https://insights.alula.clg.com/blog/topic/operational-excellence) - [Working Remote (15)](https://insights.alula.clg.com/blog/topic/working-remote) - [Change (12)](https://insights.alula.clg.com/blog/topic/change) - [Trust (12)](https://insights.alula.clg.com/blog/topic/trust) - [Team Building (11)](https://insights.alula.clg.com/blog/topic/team-building) - [Work from Home (11)](https://insights.alula.clg.com/blog/topic/work-from-home) - [Employee Experience (8)](https://insights.alula.clg.com/blog/topic/employee-experience) - [Performance Improvement (8)](https://insights.alula.clg.com/blog/topic/performance-improvement) - [Turnaround/Shutdown (8)](https://insights.alula.clg.com/blog/topic/turnaround-shutdown) - [Coaching (7)](https://insights.alula.clg.com/blog/topic/coaching) - [Hybrid Work Environment (7)](https://insights.alula.clg.com/blog/topic/hybrid-work-environment) - [Senior Leadership (7)](https://insights.alula.clg.com/blog/topic/senior-leadership) - [Digital Transformation (6)](https://insights.alula.clg.com/blog/topic/digital-transformation) - [Multigenerational Workforce (6)](https://insights.alula.clg.com/blog/topic/multigenerational-workforce) - [Organizational Transformation (6)](https://insights.alula.clg.com/blog/topic/organizational-transformation) - [Return To Office (RTO) (6)](https://insights.alula.clg.com/blog/topic/return-to-office-rto) - [Alignment (5)](https://insights.alula.clg.com/blog/topic/alignment) - [Leader-Led Change (5)](https://insights.alula.clg.com/blog/topic/leader-led-change) - [Strategy Execution (5)](https://insights.alula.clg.com/blog/topic/strategy-execution) - [Transformation (5)](https://insights.alula.clg.com/blog/topic/transformation) - [Leadership Development (4)](https://insights.alula.clg.com/blog/topic/leadership-development) - [Women in the workplace (4)](https://insights.alula.clg.com/blog/topic/women-in-the-workplace) - [Workplace Health (4)](https://insights.alula.clg.com/blog/topic/workplace-health) - [Case Study (3)](https://insights.alula.clg.com/blog/topic/case-study) - [Innovation (3)](https://insights.alula.clg.com/blog/topic/innovation) - [Lifesciences (3)](https://insights.alula.clg.com/blog/topic/lifesciences) - [Prompt (3)](https://insights.alula.clg.com/blog/topic/prompt) - [Safety (3)](https://insights.alula.clg.com/blog/topic/safety) - [AI (2)](https://insights.alula.clg.com/blog/topic/ai) - [Burnout (2)](https://insights.alula.clg.com/blog/topic/burnout) - [Call Centers (2)](https://insights.alula.clg.com/blog/topic/call-centers) - [Manufacturing (2)](https://insights.alula.clg.com/blog/topic/manufacturing) - [New Leader Transitions (2)](https://insights.alula.clg.com/blog/topic/new-leader-transitions) - [Onboarding (2)](https://insights.alula.clg.com/blog/topic/onboarding) - [Wellbeing (2)](https://insights.alula.clg.com/blog/topic/wellbeing) - [Workplace Mental Health (2)](https://insights.alula.clg.com/blog/topic/workplace-mental-health) - [Leadership Unscripted (1)](https://insights.alula.clg.com/blog/topic/leadership-unscripted) - [Professional Development (1)](https://insights.alula.clg.com/blog/topic/professional-development) - [Silos (1)](https://insights.alula.clg.com/blog/topic/silos) - [decarbonization (1)](https://insights.alula.clg.com/blog/topic/decarbonization) - [employee recognition (1)](https://insights.alula.clg.com/blog/topic/employee-recognition) - [lower-carbon (1)](https://insights.alula.clg.com/blog/topic/lower-carbon) - [net-zero (1)](https://insights.alula.clg.com/blog/topic/net-zero) see all ### Blog Authors - ![](https://insights.alula.clg.com/hubfs/alula-favicon.png)[ALULA](https://insights.alula.clg.com/blog/author/alula) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Cole-Brian_1-1.jpg)[Brian Cole, Ph.D.](https://insights.alula.clg.com/blog/author/brian-cole) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Crowley-Koch-Brian_2.jpg)[Brian Crowley-Koch, Ph.D.](https://insights.alula.clg.com/blog/author/brian-crowley-koch-ph-d) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Kramer-Debbie_1.jpg)[Debbie Kramer](https://insights.alula.clg.com/blog/author/debbie-kramer) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Conway-Dee_1.jpg)[Delores (Dee) Conway](https://insights.alula.clg.com/blog/author/delores-dee-conway) - ![](https://insights.alula.clg.com/hubfs/Erin.jpg)[Erin Thibault](https://insights.alula.clg.com/blog/author/erin-thibault) - ![](https://insights.alula.clg.com/hubfs/danielle-geissler.jpg)[Danielle Hochstein, Ph.D.](https://insights.alula.clg.com/blog/author/https-insights-alula-clg-com-blog-author-danielle-geissler-ph-d) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Dale-John_1.jpg)[John Dale](https://insights.alula.clg.com/blog/author/john-dale) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Therrien-Kelly_1.jpg)[Kelly Therrien](https://insights.alula.clg.com/blog/author/kelly-therrien) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Jones-Kevin_2.jpg)[Kevin Jones](https://insights.alula.clg.com/blog/author/kevin-jones) - ![](https://insights.alula.clg.com/hubfs/KimHuggins.png)[Kim Huggins](https://insights.alula.clg.com/blog/author/kim-huggins) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Riley-Krystyna_3.jpg)[Krystyna Riley](https://insights.alula.clg.com/blog/author/krystyna-riley) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Woolsgrove-Lisa_2.jpg)[Lisa Woolsgrove](https://insights.alula.clg.com/blog/author/lisa-woolsgrove) - ![](https://insights.alula.clg.com/hubfs/blog_2024hsALULA_Jimison-Mindy_2.jpg)[Mindy Jimison](https://insights.alula.clg.com/blog/author/mindy-jimison) - ![](https://insights.alula.clg.com/hubfs/blog_Sophia%202.jpeg)[Sophia Cole](https://insights.alula.clg.com/blog/author/sophia-cole) ### Recent Posts ![ALULA: Uplifting Business Performance, A CLG Company](https://insights.alula.clg.com/hubfs/images/logos/ALULA_LOGO_full_Reversed.svg) ![ALULA:helping for 30 years](https://insights.alula.clg.com/hubfs/ALULA%20Logos/helping-clients.svg) [![](https://alula.clg.com//assets/img/linkedin.svg)](https://www.linkedin.com/company/alula-clg/) [![](https://alula.clg.com/assets/img/facebook.svg)](https://www.facebook.com/ALULA.clg/) ALULA® is a management consultancy specializing in scaling and growing enterprise transformation capability, end-to-end. With expertise in behavioral science and business, we help organizations implement strategy and reduce risk for operational and cultural transformation success. Our strength is ensuring that Fortune 500 and mid-market companies execute every change with confidence. How Can We Help? - [Contact us online](https://alula.clg.com/contact) - Call us: 8:00 am - 5:00 pm EST ALULA® is a registered servicemark of ALULA, and DCOM® is a registered servicemark of CLG (dba ALULA). © 2026 ALULA. All rights reserved. - [Site Map](https://alula.clg.com/site-map) - [Privacy Policy](https://alula.clg.com/privacy-policy) - [Cookies](https://alula.clg.com/cookies) - [Terms](https://alula.clg.com/terms)