The numbers tell a stark story. Pharmaceutical companies have invested billions in omnichannel platforms, AI-driven personalization, and sophisticated customer engagement technologies. Yet when we talk with pharma executives, one of the first challenges they bring up is their inability to deliver the seamless HCP experiences they envisioned.
Why Pharma's Omnichannel Investments Aren't Paying Off (And What to Do About It)
By Kim Huggins posted in Leader-Led Change, Silos, Lifesciences, Transformation
The Missing Science in Leadership
By Krystyna Riley posted in Behavior, Leadership, Performance Improvement, Transformation
When business leaders look to improve performance, behavioral science isn’t usually their first stop—but it often should be.
Go-Live Isn’t the Finish Line: Why Execution ≠ Adoption
By ALULA posted in Leadership, Organizational Transformation, Change, Senior Leadership, Transformation
Once you’ve reached the go-live stage of a big transition project, you’ll be greeted with both good news and bad news.
Consulting Isn’t Dying—It’s Entering Its Most Transformative Era Ever
By John Dale posted in Strategy Execution, Senior Leadership, Transformation
There’s been a lot of noise lately about the “death” of consulting, especially with the rise of artificial intelligence (AI). But as Luk Smeyers aptly put it, “Consulting is not dead. Stop the nonsense.” We couldn’t agree more.
Snakes, Haters, and Derailers: How to Spot Resistance in Your Senior Leadership Team
By ALULA posted in Behavior, Leadership, Change, Transformation
Can you spot resistance in your senior leadership team?














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